The marketing field is in a state of flux. Never before have we had so many mediums and so many devices to think about. Most people can relate – think about the last time you were watching TV or listening to music. Maybe you had a laptop or tablet in front of you. Your phone was likely within an arm’s reach. Your attention was divided, and so is our customers’.
This is where content comes in. Check out the presentation we recently delivered at a construction marketing event. Learn how to put content to work for you to address some common marketing challenges in today’s fragmented society, and explore examples of how some of our customers are increasing their return on investment by curating their own marketing materials.