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Top 5 Changes Made by Google That Will Affect Online Marketing in 2021

Top 5 Changes Made by Google That Will Affect You in 2021

Post author:construction
Post published:March 31, 2021
Post category:Marketing & Promotion Tips
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Top 5 Changes Made by Google That Will Affect You in 2021 We know Google is the real boss when it comes to controlling the online marketing spine on the…

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Can Hiring A Diverse Staff Be The Key To Growth?

Post author:CPI
Post published:August 4, 2020
Post category:Employee Recruitment & Retention Marketing & Promotion
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Hiring a diverse staff Hiring a diverse staff to grow your customer base? Diversify your offerings. Looking for a safety net for investments? Diversify your portfolio. Want your marketing campaigns…

Curate content to increase ROI and address three common marketing challenges

Post author:CPI
Post published:December 16, 2019
Post category:Marketing & Promotion
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The marketing field is in a state of flux. Never before have we had so many mediums and so many devices to think about. Most people can relate – think…

How to use a Digital Toolkit

Post author:CPI
Post published:May 7, 2019
Post category:Marketing & Promotion
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Much like a media kit, the digital toolkit contains several items to help you get more from your marketing investment with Construction Publications; it’s like a Swiss Army knife for…

3 New Year’s resolutions to improve your construction business

Post author:CPI
Post published:January 1, 2019
Post category:Marketing & Promotion Technology
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New Year’s resolutions aren’t just for trendy diets and exercise goals, two of the most common promises made as the calendar turns to January. Setting your sights on fresh beginnings…

Follow the traffic:98 percent of Fortune 500 companies use social media, do you?

Post author:CPI
Post published:December 18, 2018
Post category:Marketing & Promotion
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The New England Patriot’s Bill Belichick, arguably the most successful coach in the history of the National Football League with a record five Super Bowl titles in eight tries (which…

Why good grammar is still important: 7 tips for clear communication

Post author:CPI
Post published:October 30, 2018
Post category:Marketing & Promotion
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[dropcap]W[/dropcap]hen you hear the word grammar does it bring back memories of a high school teacher and perhaps make you cringe a bit? Many people associate grammar with errors circled…

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How to connect to customers through testimonials

Post author:CPI
Post published:October 23, 2018
Post category:Marketing & Promotion Videos
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[dropcap]W[/dropcap]ord-of-mouth advertising is one of the best types of promotion. In addition to the cost (free, you can’t beat that), it is so successful because potential customers are hearing good…

Print is not dead: It’s still alive and flourishing in good marketing plans

Post author:CPI
Post published:August 28, 2018
Post category:Marketing & Promotion
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When asked about rumors that he was dead, Mark Twain was often (mis)quoted as saying, “The reports of my death have been greatly exaggerated.” The great American author was in…

CHANGE OF PERSPECTIVE: Drone and action-camera footage takes marketing up a level

Post author:CPI
Post published:August 14, 2018
Post category:Marketing & Promotion Technology Videos
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[dropcap]L[/dropcap]ooking to give your next marketing campaign a little more punch? Adding a vibrant photo or stunning video may do the trick. These images can be captured with conventional cameras…